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Product Lifecycle Management
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Introduction: Product Lifecycle Management
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Introduction to Product Ideation
Product Ideation -
Writing a Concept Note
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Market Research
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Managing a New Product Development
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CommunicationCommunication Plan
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Communication Concept
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Launch Sales Plan
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Diagnosing and Correcting a New Product Launch
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Managing existing productRevenues from Marketing Mix
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Launching New Products Under Same Brand 
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Finding New Sources of Growth: New Markets
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Product Line Management
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Managing declining productManaging Product in a Declining Category
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Conclusion : Product Lifecycle Management