We all are still undergoing a crisis on a global level. On top of that, a new business faces some or other crisis on a daily basis, which eventually helps build the resilience and character of the business. This course provided a lot of useful insights on how to address this crisis, and not only maintain customer trust but also build on it. There is nothing more important than customer trust, which is tested in times of crisis. Its upon us, if we are adequately equipped to use that to further enhance that trust, or lose it.