Awareness of Business, Customers & Competitors

Course Duration: 3 Hours | The course will help you understand the entire ecosystem of a business.
Srinivasa Addepalli · December 9, 2021

Whom is it for?

  • Business Students
  • Marketing Professionals
  • Entrepreneurs
  • Product Managers
  • Market Researchers

What will you learn?

  • You will learn about business structures and the roles of key stakeholders.
  • The concept of the value chain will be explained.
  • Advances in technology and their impact on industry dynamics will be discussed.
  • Understanding consumer behavior and what drives their buying decisions will be a focal point.
  • You will learn how to identify and analyze competitors in the market.

About Instructor

Srinivasa Addepalli

CEO, GlobalGyan. Srini has been a visiting faculty in the strategy area at leading Indian b-schools including IIM Ahmedabad, NMIMS, TAPMI, IIM Nagpur, and IIT Hyderabad. Srini’s teaching is focused on the areas of business acumen. He works with corporate management teams in the areas of strategic thinking, commercial acumen, M&A and integration, ethics & values, innovation, and leadership communication. Srini has (co-)authored several case studies, which have been published by ISB/HBSP, IIMA and Ivey. His case on business ethics was the Overall Winner at the ISB-Ivey Global Case Competition 2014. Earlier, Srini was Chief Strategy Officer at Tata Communications, a global provider of enterprise and wholesale telecommunication services.

90 Courses

+52 enrolled
Not Enrolled
2000 INR

Course Includes

  • 12 Lessons
  • 1 Quiz
  • Course Certificate