FUNDAMENTALS OF STRATEGY
The course teaches frameworks to analyze the internal & external environment of your industry as well as the identification of differentiation levers for creating a winning position
Course Price: INR 1500
3 Hours
Self-paced Interactive Content
8
In-Lesson Interactive Exercises
Final
Graded Assessment
‘ASK US’
Raise A Query to Faculty
Access
Mobile App & Web-App
Certificate
Course Completion
Who is it for?
- Business Heads
- Customer Engagement Professionals
- Product Marketing Managers
- Sales Professionals
- Strategists and Account Planners
- C-Suite Professionals
- Individuals who wish to understand how businesses make plans keeping customer at the center
COURSE STRUCTURE
This course provides the tools to identify & develop a competitive advantage for a company. This coursework provides frameworks to analyze the internal & external environment of your industry as well as the identification of differentiation levers for creating a winning position
What is Strategy?
1. Important Decisions
2. Winning Position
3. Offering Value Proposition to Customers
4. Making Choices
5. Make Right Choices
6. Needs Based Positioning
7. Case Study
8. Creating a Unique Winning Position
Thinking Ahead
1. Solve a Problem
2. Mega Trends
3. Envisage the Future
Mega Trends Around Us-1
1. Industry Boundaries
2. Bargaining Power of Customers
3. Bargaining Power of Suppliers
4. Threat to New Entrants
5. Threat of Subsititutes
6. Regulation and Technology
7. Example
8. Industry Redefined
Mega Trends Around Us-2
1. Challenges (GIG Economy)
2. Are You Prepared For the Gig Economy
3. Future of Work
Mega Trends Around Us-3
1. Bargaining Power of Buyers
2. Three Sources of Power
3. Parity of Bargaining Power B/w Businesses and Customers
4. Access Economy/On-Demand Economy
Connecting the Dots
1. Mega Trends Impacting Your Business
2. Rate the Mega Trends Impacting Your Business
3. Business Impact of the Trends in Your Industry
4. Connect Uncconected Ideas
5. Adding Diverse Dots of Experience-I
6. Adding Diverse Dots of Experience-II
What Will You Learn?
- Explore the underlying theory and frameworks that provide foundations to a successful business strategy
- Learn how to create a unique winning position for your proposition
- Learn to leverage Porter’s five forces
- Assess the bargaining power of suppliers and clients
- Understand the threat of substitute products and new industry entrants
- Understanding of what a Gig Economy is and challenges associated with it
- Develop an action plan which better prepares you for the gig economy
- An insight into future of work
- Understanding different sources of power
- Learning about access and on-demand economy
- Applying the knowledge of mega trends in practice by understanding its impact on our business and industry

4000 +Learners from Top Corporates

Frequently Asked Questions
How will this course benefit?
Any pre-requisites for the course?
Blockbuster Movie, ‘ Bahubali ‘ ! Yes, you heard it right.
How will I access the content? Is it available on mobile?
You can access the course on our Anytime, Anywhere Learning G.A.M.E app
- Step 1: Click on Enroll Now and register for the course with your Email ID and details
- Step 2: On successful enrollment, you will be directed to the course on our Web-app (www.app.globalgyan.in)
- Hurray! Kick Start your Learning
- Once enrolled, the course can be accessed on our mobile apps too with the registered email Id
- Our web-app and mobile app are synchronised